Personal injury lawyer Hugh Potter was relaunching his business with senior partner, Rachel Rees. They needed a new visual identity and branding idea that would create the right impression and make them top of mind with referral consultants, the source of much of their business.

Our solution was a simple branded bespoke paperweight. The weight had a stone inside which opened up a story we created, of how Potter Rees guides a claimant across the ‘stepping stones’ of the claims process. It generated high quality targeted enquiries and referrals, it was worth its weight in gold.

Potter Rees Solicitors

Direct Mail / Graphic Design / Branding